# Visual style: data-journalism

Bloomberg / Economist news-infographic — publication-grade information density: multi-column grids, inline micro-charts, data tables, editorial sidebars, source lines. Cool and restrained, read like a financial long-read rather than a keynote. For finance, market reviews, research, annual data reports, data-driven explainers.

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## 1. Shape & decoration

- Shape language: a dense multi-column grid carrying many small charts and data tables inline; editorial sidebars and pull-stats; hairline dividers; hero numbers; a running source / footnote line. Information density is the look — kept legible by a rigorous grid.
- Decoration: minimal beyond the data — a single accent rule, sparing annotation. Charts and numbers are the visual interest, not ornament.
- Whitespace: tight but structured; the grid earns density without clutter.

## 2. Typography character

- Serif headline / hero-number for authority × a clean sans or monospace for numeric precision in tables and chart labels. Small captions and source lines; tight, deliberate hierarchy.

> Families are chosen at confirmation `g`; this style asks for a serif-headline × precise-sans/mono-data *character*.

## 3. Using the deck's colors

- A restrained field — light publication paper or dark graphite both fit (Economist vs Bloomberg-terminal); the deck's accent marks risk / key figures, an optional secondary distinguishes a second series; charts use tints of the same family, never a rainbow.
- Numbers are colored to *mean* (up / down / risk / focus), not to decorate.

> HEX values come from confirmation `e`; this style only governs the restrained-field, meaning-coded-data discipline — it names no colors. (Dark-field legibility, if dark: [`shared-standards.md §6`](../shared-standards.md).)

## 4. Texture / elevation

- Flat, publication-grade — hairline rules over heavy cards; optional scrim on any image; no glow, no decorative shadow.

## 5. Paired image-rendering

`editorial` — magazine-style infographic imagery sharing the data-publication aesthetic.

## 6. Illustration propensity

**sparse** — charts, sidebars, and data density carry the page; decorative spots undercut the serious data-publication tone. With no user steer, default to none. If the user explicitly asks, keep them minimal and journalistic. `image_usage: none` writes no illustration rows.
